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WE HAVE THE RIGHT PRESCRIPTION FOR HEALTHCARE MARKETING

With over 15 years experience in the Healthcare Industry TaigMarks knows the prognosis of a successful campaign. Our participation in Orthopaedic, Medical Device, Clinics and Hospitals gives us a unique perspective into this exacting marketing field. Our involvement in these disciplines include trade shows and events, literature, packaging, branding and PR. If you need a good creative diagnosis…we still make house calls!

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ORTHOPAEDIC PROS AT OSMC

This regionally based orthopaedic and sports medicine clinic contacted TaigMarks to establish themselves as the geographic center of care and rehabilitation. From it’s creation TM got cracking with a variety of strategies to create a holistic reputation in our area, that started with creation of the company’s brand identity. A brand “magazine” we produced was central in OSMC marketing for many years. Videos, bios, e-blasts and a lot of PR were also elements of the clinical approach TM used to get the word out about this joint

Carefree

INSTRUMENTAL WITH PARAGON MEDICAL

Paragon launched a new category to its existing medical case business. The division specialized in quick design, prototyping, and production of unique instruments for surgical procedures. TaigMarks was brought in to help brand and launch the new division, which became the “Orthopedic Instrument Global Design Center”. Our work consisted of the OIGDC logo, initial brochures, and ads. Heck, we even shot photography in a cadaver lab during a procedure to document correct procedural techniques.

Dexter

PULL UP A SEAT WITH CHAMPION CHAIR

Our involvement with Champion Chair took many forms over the years. For photography we designed and built sets here at TaigMarks to put their products in the right environment, not necessarily available on location (although we shot in many hospitals and clinics too). We created clean, high end sales pieces, cut sheets, trade show materials and public relations materials. Let’s sit down together and discuss the condition of your upcoming project.

Dicor Products

THE CLINIC WITH A HEART

When Heart City Health launched a new Women’s Clinic, they tasked TaigMarks with creating a bold brand identity for the clinic and marketing communications to reach the marketplace. We were responsible for attracting attention to the new gender-specific clinic, and we answered the challenge with an in-your-face theme: “Celebrate PMS”! The campaign rolled out with billboards, press kits, ads and a launch party with monster-sized animations on a digital board, a live remote and ribbon-cutting. I’m not going to lie, the swag bags were something else!

Thor

IT STARTED IN MY KNEE AT ZIMMER BIOMET

We had great fun supporting this client. Whether we were working with “Big City” marketing firms in a tactical support role, developing packaging for sales tools, conceptualizing clever show displays, developing scientific abstracts for new technologies, sending out e-Postcards … or getting it all through legal! There was never a dull moment. Originally tasked with the Knee Division of Zimmer’s MarComm Group we surprised them with our efficiency and soon were brought into the Hips, Trauma and Extremities divisions. We worked on fascinating, cutting edge technologies that we would love to tell you about but can’t! Before your next marketing procedure give us a shot.

Truma

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